The up and down history of the toy merchandising of the evergreen science fiction franchise.

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The creation and marketing of the Transformers toy line in the United States and Japan.

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From the humble beginning in the Danish countryside, the maker of the LEGO interlocking brick system has overcome missteps and business failures to become the largest toy maker of the world. This episode describes how they have withstood the decades by adapting, innovating, and promoting creative play.

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The story of the iconic and kawaii cat, Hello Kitty and how she and Sanrio invaded and transformed pop culture.

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